Tony Dodunski Wins 2026 Fonterra Responsible Dairying Award | Ag Assist

Ag Assist CEO Tony Dodunski Wins 2026 Fonterra Responsible Dairying Award Ag Assist is proud to congratulate our CEO, Tony Dodunski, on being named the 2026 winner of the Fonterra Responsible Dairying Award. Presented as part of the New Zealand Dairy Industry Awards, the Fonterra Responsible Dairying Award recognises farmers who demonstrate excellence in people leadership, environmental stewardship, innovation, and a commitment to the long-term future of New Zealand dairying. For those who know Tony, this recognition comes as no surprise. A Leader Grounded in Farming Before founding and leading businesses, Tony was a farmer. His farming journey has always been driven by a passion for improving outcomes for both people and businesses within the food and fibre sector. Through his work on-farm, with Fortuna Group, and now through Ag Assist, Tony has consistently focused on finding practical solutions to real industry challenges. That hands-on experience remains at the heart of every decision he makes today. Whether it's supporting young people entering the industry, helping rural businesses access opportunities, or investing in innovation that improves efficiency and decision-making, Tony has always believed that strong industries are built by strong people. Innovation in Dairy Farming and Agricultural Technology The modern dairy industry continues to evolve rapidly. New technologies, artificial intelligence, data-driven decision making, and digital platforms are creating opportunities for farmers and rural businesses to operate more efficiently than ever before. Tony has long been a strong advocate for embracing practical agricultural technology that delivers real value on the ground. His leadership has helped bridge the gap between traditional farming knowledge and emerging technology, ensuring innovation remains focused on solving genuine problems faced by rural businesses. This mindset ultimately led to the creation of Ag Assist. Building Ag Assist to Support the Food and Fibre Sector Ag Assist was created after recognising a common challenge across rural New Zealand: finding the right people, services, and opportunities often relied on existing networks and word of mouth. Tony saw an opportunity to create a more transparent and accessible marketplace that helps connect the food and fibre sector. Today, Ag Assist's marketplace supports businesses across New Zealand by helping them connect with workers, contractors, services, equipment, and opportunities throughout the sector. The platform's vision remains simple: make it easier for people and businesses in food and fibre to find what they need, when they need it. Recognition Beyond the Farm Gate The Fonterra Responsible Dairying Award acknowledges more than farm performance alone. It recognises individuals who are helping shape the future of the dairy industry through leadership, innovation, and a commitment to continuous improvement. These qualities are evident not only within Tony's farming operation but also through the businesses and initiatives he has helped build. As agriculture continues to adopt new technologies, including artificial intelligence, digital marketplaces, and smarter ways of connecting businesses, leaders who can combine practical farming experience with innovative thinking will play an increasingly important role in the sector's future. Looking Ahead Tony's award is a testament to years of hard work, leadership, and dedication to New Zealand agriculture. Everyone at Ag Assist is incredibly proud to see his contribution to the dairy industry recognised on a national stage. Congratulations, Tony. This recognition is thoroughly deserved, and we look forward to seeing the positive impact you continue to make across the food and fibre sector. About Ag Assist Ag Assist is New Zealand's marketplace for the food and fibre sector, connecting businesses with people, goods, and services. The platform helps businesses discover opportunities, expand their networks, and make faster, more informed decisions through technology designed specifically for the realities of rural New Zealand.